The eventual goal is to build out a full consumer profile by connecting any offline engagement with online engagement.
#Macpass commercial mac
MAC Pass builds out an engagement profile (MAC PASS STUDIO) which collects information about consumers’ favourite products and shades, selfies, gifs, etc, and saves the information for the customer to easily access later.
#Macpass commercial code
Within the concept store, the connected experience begins with the customer checking in via MAC Pass by scanning a personal QR code at one of the stations (Lips, Eyes or Face). Now, MAC customers have access to a singular experience within the cosmetics industry. This concept store is a retail lab testing innovations with live consumers and then sharing successful experiences with the rest of the store fleet. In order to meet these needs, Mac decided to revitalize and demonstrate innovation and cutting-edge retail experiences within their retail stores, starting with an innovative one-off concept store in Queens, NYC.
Sonia Anand, Director, Omnichannel Experience “MAC has always been a market leader in beauty and artistry, and we are looking to build out an experience that will drive the future of beauty retail, while providing our consumers with the best service that they have come to expect and appreciate from the brand.” Like a number of brands, MAC wanted to create a new experience for their customers that would not only change the way they interacted with the brand, but that would change the way they tried on and purchased makeup for the foreseeable future. Halifax Harbour Bridges is a self‐funded, user pay organization responsible for providing safe, efficient and reliable cross harbour transportation infrastructure in a cost effective manner.In a world of connected experiences and dynamic spaces, the relationship with the customer is key.
Scoping study and preliminary design for the replacement of the MacKay Bridge.The infrastructure (coin collection system, etc.) and the information technology used are obsolete and no longer supported. HHB’s tolling system is 13 years old, with some components as old as 22 years. Replacing the electronic toll collection system.Maintenance is required over the next 10 years to several overpasses leading to the bridges that are more than 50 years old (Princess Margaret overpass, Baffin Boulevard retaining wall, CN overpass, Windmill Road overpass, and Victoria Road overpass).Work on the MacKay includes: rehabilitating the concrete substructure, rehabilitating the concrete approach spans, resurfacing the suspended spans, main cable dehumidification and potential deck segment replacement.For the Macdonald Bridge, rehabilitation of elements that were not replaced as part of the Big Lift including: concrete repairs, steel and paint repairs and the replacement of approach span bearings.“The bridges and other infrastructure are aging and this toll increase will help ensure safety and efficiency is maintained.” The Macdonald Bridge and the MacKay Bridge are 66 and 51 years old respectively.Ĭapital projects for the next ten years are expected to cost more than $280 million. “HHB is dedicated to providing safe, efficient and reliable bridge travel,” says Steve Snider, HHBĬEO. If the NSUARB approves the application, the toll increase would come into effect on or after January 3, 2022. An increase of 25% per axle for commercial vehicles using cash.An increase of 25% per axle for commercial vehicles using MACPASS.$0.25 per crossing for cash customers ($1 to $1.25).$0.20 per crossing for regular passenger cars using MACPASS ($0.80 to $1.00).HHB is asking for NSUARB approval to increase tolls as follows (the proposed toll chart is attached): The increase is required to fund HHB’s 10‐year capital, rehabilitation and maintenance plan and related borrowings to ensure the bridges are well maintained and operational for the safety and convenience of the travelling public. Halifax Harbour Bridges (HHB) has made an application to the Nova Scotia Utility and Review Board (NSUARB) to increase tolls, the first request in ten years.
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